Visit Wales within the event ¨An Adventure in Big Data – mining digital data to inform tourism marketing and development¨ has invited our CoFounder Nagore Espinosa to present in2destination innovative approach conducted to measure tourism at sub-national levels.
The event, hosting over 200 participants, is being organised by Visit Wales with the collaboration of Swansea University School of Management and it will take place Thursday January 28th in Swansea (Wales). The program counts with numerous international experts presenting different methodologies allowing to gain knowledge on the efficiency of marketing strategies, and on the territory consumption patterns of visitors.