Internationalization | in2destination

Rewarding sustainable tourism commitment

By | Capacity Building, Internationalization, Sustainability, Talent | No Comments

The Nohelia Ecotourism Center and Jericó Tourism and Events are two companies committed to tourism sustainability in their municipality, Jericó, Antioquia, Colombia. Thus, they are the winners of the Sustainable Tourism Plans Competition.

This contest has been organized within the pilot transfer project on sustainable tourism destinations framed within the international development cooperation program ERICA (Spain and its Regions Exchange Knowledge with Antioquia) of which the University of Antioquia, the University of EAFIT, the Mayor’s Office of Medellín, the Government of Antioquia, the University of Antioquia Foundation and the Spanish Agency for International Development Cooperation (AECID) are part.

The objectives of the contest are:

  • Promoting leadership among providers of tourism services in sustainable tourism development.
  • Providing feedback on sustainable tourism development action plans within tourism service providers.
  • Transferring knowledge of good international practices on the development of sustainable tourism products and services.

These two companies in order to win have presented two action plans to improve sustainable tourism development in Jericó with solid and complementary proposals, supported by companies and territorial authorities. Wining the contest means the following to them:

  • receiving comments from an international jury about their action plans,
  • In November it will allow them to come to Spain together with the rest of the team involved in the project, to learn about sustainable destination management and the development of sustainable products and services
  • Visibility: it is a recognition of their work, spreading their commitment in Colombia and internationally

La Nohelia

La Nohelia Ecotourism Center located in Jericó surrounded by coffee crops promotes the Coffee Culture and Experiences in contact with Nature. La Nohelia offers accommodation, catering services, bicycle rental, scenic tours and bird watching. In his own words: “Privileged by our geographical location in the Western Cordillera of the Andes and the Piedras River basin, which allows us to observe between the mountains the different colors of sunrise and sunset, surrounded by coffee farms and peasant houses where coffee aroma is breathed and the sweet melody of the turpial birds is heard “.

Tourism and Events Jericó

“We are a company that sells tourism products and services at the regional, national and international levels, we implement the Sustainable Management System recognizing environmental, sociocultural and economic aspects, establishing actions to mitigate the impacts we generate in the development of our work.”

“One of the services we offer is Experience in the Clouds: This Jericoan paradise located at 2,400 meters above sea level allows you to have direct contact with nature, in its journey you can appreciate a variety of native flora, this being the perfect habitat for wild animals unique in the territory, which, together with the breeze and the sounds of the wind, make you live a pleasant moment that you will hardly forget. ”


Meeting with Internationally Experienced Basque Businesses

By | Events | No Comments


in2destination has participated in the Meetings with International Experienced Basque Businesses organized by Bilbao Ekintza, December 21st in Bilbao, where in2destinawe were able to enjoy an exchange of experiences by a renowned set of professionals from our territory currently based in Mexico, China, Peru and India.

Speakers: Francisco Pi Martínez, representative of IDOM and Emprebask México; Nuria Celorio, Eseune Business School; Inés Murueta-Goyena, AZIN and representatives of EKIN India Rubén Manzanedo and Virginia Estefanía highlighted the relevance of humbleness, openness and comprehension of other cultures, and being able to operate under uncertainty contexts when intending to internationalize our activity of business. According to in2destination experience, we could not agree more with these values. Moreover, speakers stress the relevant potential of Basque businesses to become international given that markets respond well to know-how, efficiency in management, financial capacities, innovation and ICT dominance. 

Thank you Bilbao Ekintza for this enriching opportunity!

Contributing to Talent Development in Tourism

By | Capacity Building, Events | No Comments


Nagore Espinosa and Natalia Restrepo in2destination CoFounders participated in the UNWTO Conference on Talent Development and Education in Tourism organized by United Nations World Tourism Organization (UNWTO) in collaboration with the University of Deusto, taking place December 1st and 2nd 2015, in Bilbao (Spain).

in2destination works to improve tourism education, competitive present and future professionals made aware of smart and responsible tourism.

Thus, December 3rd, as part of the V San Francisco Javier Celebration, entitled “Internacionalization as a professional development opportunity in tourism” organized by the University of Deusto in collaboration with Basquetour and UNWTO, Nagore Espinosa, in2destination CoFounder, was a speaker within the session “Deusto Tourism, a Global Market”. Jointly with other selected professionals the relevance of understanding tourism at a global scale, broadening motives and aspirations of our future generations will be discussed.

Additionally, during this day awards are granted to best internships, as well as to best companies hosting interns. in2destination praises the University of Deusto’s initiative.