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Methodology

Co-Authors of “Sustainable Tourism in Gipuzkoa: Challenges and opportunities”

By | Events, Medición, Methodology | No Comments

On November 21, 2017 the work “Sustainable Tourism in Gipuzkoa: Challenges and opportunities” was presented.

Denis Itxaso, Member of Culture and Tourism of Gipuzkoa, Nicolás Sartorious, President of the Alternativas Foundation, José Ignacio Asensio, Member of the Environment of Gipuzkoa and Ana Belén Sanchez, Fundación Alternativas presented this report on sustainability at a press conference in San Sebastian tourism.

Nagore Espinosa, Carlota Cazalla and Juana Peña of the in2destination team have participated as authors of the report together with the research team of the Department of Tourism of the University of Deusto, as well as Susana Conde, Manuela Escribano and María Isabel Pereda. The report, has not yet been published, and has been coordinated by Ana Belén Sanchez.

The in2destination team has led the writing of two full chapters: the first one on economic and environmental indicators of tourism in Gipuzkoa, highlighting limitations that still exist today to have a clear vision of the tourism happening in our territories. Both the international community has to advance in standards of measurement and at subnational levels it is necessary to invest in a greater disaggregation of the data. The second chapter on the regulation and guidelines on sustainable tourism that exist, from the international to the local level, highlighting the importance of being transparent about their degree of implementation.

On the other hand, Nagore Espinosa was also part of the team that developed the chapter on Social Load Capacity, in collaboration with Asunción Fernández Villarán, Marina Abad and Ana Goytia of the University of Deusto, analyzing the perception of residents regarding tourism of 10 municipalities in Gipuzkoa.

We are very happy to have been part of this document and we hope it will help the reflection, to be optimistic because Gipuzkoa starts from a very good position and also to take measures wherever they may be needed. The important thing about these publications is that they are used.

Many thanks to Fundación Alternativas and the Diputación de Gipuzkoa for having us.

Nagore Espinosa on a UNWTO mission to Myanmar

By | Capacity Building, Methodology | No Comments

Myanmar is undergoing numerous changes in all fronts since its recent democratic elections. Its economy is opening up, including welcoming foreign visitors, not only to Bagan,Yangon and Mandalay, but to many other unique and unspoiled regions of the country. Myanmar citizens hold high hopes for their country under the new government and leadership of the Nobel Peace Prize laureate Aung San Suu Kyi.

Part of the work of the new Myanmar Government has been related to Tourism. The International Trade Center is undergoing a project named NTF III Myanmar – Inclusive Tourism Focussing on Kayah State and UNWTO is collaborating by assessing the Tourism Statistics System at the National level and at Kayah State level. For this assessment UNWTO has relied on Dr. Espinosa as UNWTO expert on Tourism Statistics,

As part of the project there was a UNWTO mission to Myanmar including two workshops led by Dr. Espinosa in Nay Pyi Taw and in Loikaw to raise the awareness on the relevance of measuring tourism under international standards. The contribution of  the Union of Myanmar Ministry of Hotels and Tourism and Ministry of Commerce has been critical for the success of the project and mission and in2destination team would like to extend its deep gratitude.

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GISflow by in2destination

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GISflow_ManhattanGISFLOW_coverOne of the tourism sector’s greatest challenges is being able to know the distribution of the tourism activity in the territory. in2destination has developed a system and a methodology named GISflow, which allows matching profile data, including per day expenditure, with mobility patters in the territory. The following images showcase tests conducted by in2destination in Old San Juan (Puerto Rico) and the City of New York in November 2015 and May 2016 respectively. This methodology allows zooming up to street level and analyze streets, areas, neighbourhoods visited most by clusters of visitor profiles, as well as studying whether certain profiles explore beyond the municipality where they are overnighting. This facilitates studying whether those assumed as core destinations are benefiting neighbouring territory as part of the county, province or island.